Category Archives for "Prospecting"

What I Learned Prospecting for SEO Clients as a Newbie

This is a guest post and does not necessarily reflect the views of ScopeRush. The author details can be found at the end of the article. Enter Amed:

If you are just starting out, want to quit your job, and looking to start your own business to start making money online so you can more freedom in your life but you feel lost and clueless about where to start and have many things unclear in your path towards landing clients, then you’ve come to the right place.

In this lengthy article we’ll cover – to a very large extent – all that you’d need to land SEO clients from outreach to close. I made sure to make this article Newbie-friendly, and condense all that I’ve learned into some sort of a manual or a blueprint for every one starting out to follow and get both guidance on what to do next, and of course .. to get results! Continue reading

  • 4 years ago

How to Structure Your Workday to Maximize Profits

Does this sound like your current workday?

9:00 AM – fire up the computer and check emails from clients and prospects

10:15 AM – putting out a fire from something someone mentioned in one of the emails

11:00 AM – still putting out fires

12:00 AM – I deserve a lunch break

1:22 PM – ate too much, need to lie down. This break can go on a bit longer

1:45 PM – still watching puppy videos on YouTube

2:00 PM – about to pick up the phone and do some followup calls, more emails came through

2:35 PM – first call made. didn’t go so well. losing motivation

3:12 PM – it’s important to check client rankings and their ad spend/sales

3:45 PM – let’s do some client work and optimization/ads

4:45 PM – it’s way too late to do any sales now. every business owner is heading out the door

5:00 PM – I should head out the door too, can do more work tomorrow though! Continue reading

  • 4 years ago

2 Unique Ways to Get Your Foot in the Door With New Prospects

Selling is hard, right?

Screaming about your services from the rooftop usually has people running the other way (or gets people staring at you like a lunatic).

Especially if you’re new to selling, the process of getting people to even listen to your pitch can be extremely difficult, let alone getting the opportunity to show the quality of your work and prove yourself.

To combat this, you have to come up with a way to grab the attention and show the prove yourself to the prospect before anything else.

This is known as getting your “foot in the door”. Once you have your foot in the door, the prospect is much more likely to allow you fully in.

Continue reading

  • 5 years ago

Should You Go for a Few Big Clients or Many Small Ones? These Agency Owners Answer The Question

It’s an age-old debate as old as consulting itself.

On the one hand, you have less work with fewer, bigger clients and make the same amount of money. But with smaller-ticket clients, you can onboard more and play the volume game since they are more likely to convert (and be retained) at lower monthly price points.

At least that’s what conventional wisdom tells us.

Yet I still see people everyday being both successful and also scarily unsuccessful using both models.

So I went to real, successful agency owners to interview them about which model they prefer, and why. Their answers, as well as my take, are below.

Continue reading

  • 5 years ago

How to Build The Perfect Prospecting List and Smash Your Goals This Year

Do you ever get that uncertainty feeling when you hear about a new opportunity but don’t fully understand how it will equate in terms of dollar signs?

This must be how some salesmen feel when they’re given their quotas and goals for the quarter. I’ve never been one to jump into something without fully understanding it, so I thought I would make this post to help you hit your goals this year, seeing it’s the new year and all. Continue reading

  • 5 years ago

A Guide to Starting Your Agency From Scratch (My #1 Tip)

It’s a question I get asked all the time: “Lior, if you were to start over, what would you do differently?” Or, “I’m just starting out, what should I focus on?”

I get this asked by veteran digital marketers, newbies, or even friends that see my stuff on Facebook and think SEO is just a money tree that anyone can plant.

The truth is there’s not much of a difference between getting your 5th client or your 34th client. You’ll have more experience, sure, but the real question being asked here isn’t one of experience.

It’s how to get money flowing through the door faster.

How do I get 4 clients per month instead of 2? How do I get my first client? How do I get higher ticket clients? Continue reading

  • 5 years ago